GEO Scorecard
Four dimensions of AI search visibility, scored 0–100.
Entity Presence
% of prompts mentioned
Sentiment
Avg favourability
Rank Strength
Position quality
Share of Voice
21.7% of mentions
Analyzed 79 provider responses (60 organic) across 4 AI providers.
Entity presence: mentioned in 20% of organic prompts; average strength when mentioned = 68/100.
Sentiment: average brand favorability = 90/100 across 12 organic mentions (80–100 = strong endorsement, 50–69 = neutral, below 40 = caveats or criticism).
Visibility Score
10.7%
Weighted across providers
Share of Voice
21.7%
vs competitors
Avg Position
#2.1
When mentioned
Sentiment
100/100
Brand favourability
Visibility by AI Provider
How consistently Mercury is recommended across each major AI platform.
Competitor Visibility Matrix
Overall AI visibility score across all providers and prompts. Mercury highlighted in orange.
| Brand | Visibility | Mentions | Avg Position | Share of Voice |
|---|---|---|---|---|
| Mercury (you) | 13.5% | 12 | #2.1 | 21.7% |
| Brex | 12.5% | 10 | #4.0 | 20.1% |
| BlueVine | 11.5% | 13 | #5.7 | 18.5% |
| Novo | 10.9% | 10 | #4.4 | 17.5% |
| Stripe | 7.6% | 13 | #2.5 | 12.2% |
| Square | 5.0% | 4 | #4.0 | 8.0% |
| Lili | 1.3% | 2 | #8.5 | 2.0% |
| NorthOne | 0.0% | 0 | — | 0.0% |
GEO Dimension Radar
Visualising strength across all four GEO dimensions.
Performance by Query Type
How often Mercury is mentioned and at what position, across different types of AI queries.
| Query Type | Share of Answers | Brand Strength | Avg Position |
|---|---|---|---|
| RecommendationsBuying-advice queries — "what should a first-time buyer choose" | 40% | 19% | #3.3 |
| Trust & reputationReputation, reliability and review-consensus queries | 33% | 0% | #— |
| Pricing & valueValue-for-money and premium-vs-budget queries | 13% | 13% | #— |
| Category rankings"Best / most recommended X" list queries — top-of-mind recall | 7% | 0% | #— |
| Buyer segments"Best for <buyer type>" queries for your target segment | 7% | 61% | #1.0 |
Based on organic AI answers only: brand-anchored and head-to-head prompts are excluded from these metrics because naming the brand in the question pre-seeds the response. Share of Answers shows how much of the tested question mix each query type covers.
What AI Models Say About Mercury
Actual phrases used by AI providers when describing Mercury in their responses.
"Provides banking services tailored primarily for startups and small businesses."
"Primarily offers banking services tailored for startups, including checking and savings accounts, and tools for managing cash flow."
"Designed for Startups and Tech Companies"
"Modern User Interface and Experience"
Citation Quality by Provider
Citation quality measures whether AI responses include verifiable sources, structured lists, and authoritative references. Higher = more credible mentions.
What This Means for Mercury
A GEO Score of 65.1 places Mercury in strong territory for AI search, but the 22% peak visibility on Gemini vs 6% on ChatGPT represents a meaningful gap as AI search continues to fragment across providers.
With AI-referred queries converting at higher rates than organic search, and with Google AI Overview now appearing above organic results for commercial queries, each point of visibility directly maps to brand consideration, website traffic, and ultimately revenue.
Learn more
New to AI search visibility?
Start with our guide on what GEO scores measure and why they matter more than traditional SEO rankings in 2026.